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can you say about co-branding?

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(@dinesha-g)
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Joined: 2 years ago

co-branding

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(@banu-priya-s)
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Joined: 2 years ago

Co-branding is a marketing tactic in which various brand identities are applied to a product or service as a result of a strategic partnership. Co-branding (or "cobranding"), often known as a brand partnership, refers to a variety of branding alliances that typically involve the brands of at least two businesses.

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(@kavitha-shri)
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Joined: 2 years ago
  • Co-branding is a type of cooperation where two businesses or brands collaborate on a single project, item, or piece of software while using each other's brand names, logos, etc. By combining the assets and marketing clout of two (or more) companies, co-branding makes one proposition and sells it.
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