What do you mean by Engagement Via Social Media & Outline Lead Generation?

In other words, social media lead generation is the procedure of gathering fresh leads through social media. Both B2C and B2B marketers can profit from generating leads on social media because it enables you to find the social media users who are interested in your company.

To put it another way, social media lead generation is the process of obtaining new leads using social media. Social media lead generation is advantageous for both B2C and B2B marketers because it allows you to identify users who are interested in your business.