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What factors impact on Quality Score?

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Posts: 150
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(@dinesh)
Estimable Member
Joined: 2 years ago

Quality Score

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Posts: 472
(@banu-priya-s)
Reputable Member
Joined: 2 years ago

To achieve this, focus on predicted click-through rate (CTR), ad relevancy, and landing page experience, the three variables that determine Quality Score.

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Posts: 173
(@princy)
Estimable Member
Joined: 2 years ago

Expected clickthrough rate, ad relevance, and landing page experience all contribute to the quality score. To calculate the ad's total quality score, these three elements are given an above average, average, or below average status.

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