What is the biggest challenge for most organizations when going online?

1) Setting a budget; 

2) creating a plan; 

3) improving a website; and

 4) identifying a target audience. 

The biggest challenge firms have when going online is creating a strategy that will advance their businesses.

Budgeting, planning, website improvement, and target market identification are the first four steps.

Developing a strategy that will advance their businesses is the main problem faced by businesses when they go online.